That's great news!
THE CAMPAIGN:
To inspire good in our hectic and busy world, People for Good launched a campaign inviting everyone to ‘get back to good.’ By showing people in their purest form, as babies, Canadians were reminded that no one is born bad.Creative Director: Zak Mroueh
Art Director: Allan Mah
Writer: Courtney Colomby Brown
Agency Producer: Kari Macknight Dearborn
Awesome concept of your baby photography. Most appealing.
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Congratulations on winning the Silver Graphis award for the "People For Good" campaign! This recognition, along with the ADCC win, highlights the powerful message and creativity behind the campaign. The idea of reminding people of their innate goodness through the imagery of babies is both touching and impactful. Kudos to the team at Zulu Alpha Kilo for inspiring positivity and making a difference!
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